What Editors Want You To Know…

Hey guys! It’s been a while since I posted, mainly because when I haven’t been working I’ve been out at book signings, and when I haven’t been at book signings I’ve been writing. Crazy, but awesome at the same time!

But I’m especially excited for this next post, because today I have a special guest. You’ve heard from an author, so I figured it was time to see things from an editor’s point of view. Because, as you know, it’s not just the writer that makes a book happen; behind every good writer is a talented editor. Maybe this post will give the aspiring writers amongst you some helpful tips. So without further ado, let’s get started!

Thank you so much for joining me today!  Can you introduce yourself?

Sure can! I’m Sarah Ruiz, mother, writing coach, and developmental editor (oh, and a writer myself, too!). I’m originally from South Florida, but live in Raleigh with my husband and two kids. While my own writing is adult contemporary with a focus on young mothers, I work with clients all over the genre and category spectrum. As a writing coach, I empower other moms to pursue their writing dreams through education and accountability.

When did you decide to pursue your passion for writing?

I always wanted to be a writer (typical, I know), and truthfully I always worked at it sporadically in one way or another. I wrote a short story collection in undergrad for my honors thesis, but after graduation only produced two or three short stories. It wasn’t until my daughter was born two years later (2015) that I became much more serious about my writing and what I really wanted: to write a novel. Since then, I’ve gotten my MFA in fiction writing (at NC State), wrote and revised my first novel, landed a literary agent, started my coaching and editing business, and am currently drafting novel #2.

As an editor, you work with writers with anything from looking over the manuscript to writing the query letter.  What project is your favorite to work on, and why?

My favorite editing projects are query letters! They are like a puzzle for me, and while most authors despise them, I enjoy crafting them. I love to see how precise and catchy I can make a story. 

My favorite non-editing project is coaching. There’s nothing like working 1-on-1 with a writer in the drafting phase and guiding them through the process of writing a book. I get to read their work as they write it, send them weekly craft exercises, and cheer them on through weekly check-in phone calls or emails. It’s really an exciting experience.

Editors see a manuscript in all of its rough draft glory; how can you spot when the story is a solid one? What is your favorite genre to edit?

As a developmental editor, my goal isn’t the same as a line editor or copyeditor. What I’m looking for is satisfaction: the characters feel real, their trajectory is believable, the stakes are high, and the ending has a great payoff. I love it when I read a book and can’t think of any other the plot could turn out—not because there aren’t other options, but because the one the author chose was so effective.

How important is word count?  Every genre has its own standards; should writers follow those, or are they more arbitrary? 

When it comes down to whether a wordcount works or not, it really isn’t about the wordcount itself. What really counts is the pacing. You should be able to articulate why each scene in your novel is necessary. Is there anything you can cut without making the novel less effective? 

And for those with shorter wordcounts: Where can you add some character development? What parts of the plot may be confusing because they aren’t fully explained? Is your character grappling with his/her demons enough?

But overall, I think it is safest to stay within guidelines, but if you have to be over or under to best serve the story, then the story comes first!

What is the one thing that you wished writers knew?

You can write your novel in ten minutes a day. Seriously, I talk about this all the time on my website. You don’t have to write for hours on end to be a writer.

If writers would like to get in touch with you, what’s the best way?

I’m pretty active on all my social media accounts! (Facebook, Instagram), but the surest way is to message me through the contact form on my website!

And there you have it! Special thanks to Sarah for sharing her insights; hope you enjoyed this as much as I did. I mean, writing just ten minutes a day? I think I can handle that! 😉 Anything here surprise you?

Belated Author’s Note

Consider this next post would be a belated author’s note, and it can be summed up in three words: Deh vs. Neh.

Three letters, but ooooooh how I struggled with them.  Namely, how to spell the word. One of the challenges in writing Hart & Seoul was getting the spelling of Korean correctly, made especially tricky since Korean is obviously written out in a completely different alphabet called hangul, and there are often several variations of how to translate those words into an English spelling. To those who know the Korean language, the word is typically romanized as ‘neh‘. However, to many native English speakers, the word actually sounds like ‘deh‘.  I have revision after revision with first ‘neh‘, then ‘deh‘, literally going back and forth between the two. But ultimately, I kept coming back to the phonetic spelling, for the simple reason that we are seeing everything through Merri’s point of view.  Because the book is in first person, we are limited to Merri’s knowledge, and she has no clue about the Korean language.  And since we are in her head, we see what she sees and hear what she hears.  So ‘deh‘ it remained.

Now, in hindsight, I had an #oops moment when I realized that in my eagerness to get information about mental health issues in the author’s note, I completely forgot to explain the language choices (the same argument can be made for ‘Bo‘ vs ‘Mo‘, as the ‘m’ sounds like a ‘b’ to many English speakers).  Talk about newbie author flubs! So, consider this the special edition author’s note!  And rest assured, the second book will have one as well. 

Yes, that’s right, there’s going to be a second book.  There is a lot more to Lee and Merri’s story, and I can’t wait for you to share in their zany adventures!  Now, if you’ll excuse me, I better get back to writing said sequel. *cue epic K-pop music*

My Hart & Seoul

After three years of drafting and revising and drafting and revising and querying and praying and hoping and praying and drafting and revising (I literally could go on and on), I am VERY happy to announce the following:

Hart & Seoul is officially published!

This day seemed so impossible for so long, so now that it’s actually here I’m in a state of disbelief. It’s both exhilarating and humbling, and I can’t wait to see where I go from here!

And with that, world, I am happy to introduce you to Hart & Seoul.

P.S. Check out the Events page for info on the Launch Party later this week and book signings!

Release Date

I told you that this post would have all the things, and my friends, it most definitely has all the things. To my GREAT excitement, it is FINALLY time to share the release date with you. That’s right, the release date. Cue epic music (bonus points if it’s K-pop)!!!

Hart & Seoul will be released on June 4th, and is currently available for pre-order from these beautiful wonderful retailers:


Barnes and Noble


And if that wasn’t exciting enough, there is going to be a launch party, and it is going to be amazing. The amazing folks at one more page books are hosting it, and we are going to have an AMAZING afternoon. Apparently everything is amazing right now. And if YOU want to be amazing, you can support this awesome independent book store and pre-order here. Here’s what you need to know about the launch party:

Hart & Seoul
Book Launch Party

Saturday, June 8th, @ 3 p.m.
Hosted by One More Page Books
2200 N Westmoreland St
Arlington, VA 22213

It’s finally here! You’re invited to join in the fun as Kristen celebrates the debut of her K-pop inspired novel Hart & Seoul! There will be tasty treats, the ultimate K-pop fan giveaway, and a brief Q&A with the author, followed by a book signing. Books can be purchased from One More Page Books. And of course, K-pop fashion is highly encouraged!

More details will be coming as we get closer, so stay tuned!

The Art of Promotion

Speaking of art, welcome to my new site! Isn’t it pretty? I’m having a little too much fun playing with this (for those that are new, let’s just say that there were some growing pains to get here). When I first started this blog, it’s safe to say that I had NO idea what I was doing, although I had a lot of fun figuring out just how little I knew. Seriously, the hours just fly by when you’re doing this, don’t they? Anyways, I finally decided to take the plunge and upgrade seoulofawriter, which now has a lovely .com after its name. Besides the fantastic new layout, this also means that it’ll make my site that much easier for people to find. And for an author (especially a debut one), that’s really REALLY important.

One of the most surprising things that I’ve learned on this journey is just how important having a platform is. I mean, I knew that authors should be in touch with their readers, but there’s a difference between being online and having a platform. Publishers expect authors to be in control of their social media marketing, and they look for that already established platform when considering debut authors. It’s all very well and good, except if you’re like me and so focused on, oh I don’t know, writing the book that you don’t have time to build that platform.

You don’t have to go all SEO crazy (search engine optimization) – or at least not just yet – but if you don’t have social media, I highly encourage it. I personally love Instagram, which was great to share photos of my research trip to Asia, and think every writer should be on Goodreads. I’ll admit, my publicist had to drag me to agree to sign up for Twitter, but I’m on there! Not very active yet, but still there. 😉

It’s quick and easy to set up the accounts, and the best way to put you in touch with people who share your same interests…and hopefully reading/writing interests! And if you’re interested in learning a little bit more about marketing, at least from the social media aspect, I found this article to be a good start in learning about optimal times to do online boosts. Not sure what to share? Here’s are some more sites that will help you get started:

Blog Post Ideas




Set aside an afternoon, sit down with your laptop and drink of choice (Thai Bubble Tea for me, every time), and have fun exploring the exciting world of social media marketing! As always, feel free to comment below and share what you’ve been doing/what works for you.

And I’m VERY EXCITED to announce that in my next post I will have all the things. Remember that: ALL THE THINGS.


The title of this post says it all; it’s time for the Hart & Seoul cover reveal! I’ve been looking forward to sharing this with you guys for months, but it has so been worth the wait. So without further ado, here it is! And as a bonus, below is the official blurb. 😉


Merilee Hart has been doing her best to keep things together since her mother left, her art a welcome escape from her depressing new reality. But things seem to go even more awry the moment her next door neighbor’s enigmatic and mysterious nephew arrives from South Korea. Lee is moody, cocky, and utterly infuriating. But when Merri’s closest friends betray her and her father crushes her dream of going to art school, Merri finds herself drawn to Lee, who seems to live within even greater shadows than her own. And just when she thought things couldn’t get crazier, Merri’s world is upended when she discovers Lee’s big and bizarre secret…he is none other than a runaway member of the K-Pop mega-group Thunder.
It’s not long before Thunder’s fans, the Storm Chasers, begin to close in on Lee, ready to do whatever it takes to return their favorite idol to his rightful place in the band. Faced with the prospect of even more heartbreak and caught up in an international whirlwind that has a life of its own, Merri realizes that she must find a way to mend herself, gain control of her life, and pursue her dreams – her heart and soul depend on it.


I’ll have some even more exiting news to share with you this Friday, so stay tuned!

Door #3

my post

Happy New Year!  How many of you have made resolutions?  Last year I went planner happy and filled up a whole page with resolutions…it didn’t end well.  Or successfully.  But the fact that I’m getting published trumps anything else that didn’t get done, or so I tell myself.  And now I’m yanking – that’s right, yanking – back the curtain on that journey to share with you just how Hart & Seoul (H&S) is making it to the printed world, mainly because I’ve been getting this question a lot and want to share it with any potential new authors.  It’s a bit of a long post, so bear with me…

Traditional vs. self-published, that’s the dilemma that every author faces.  And I think, for most, it’s one that you don’t actually face until you’ve tried traditional.  Emphasis on the word tried.  Because these days, for a debut author to get picked up by an agent is akin to catching lightning in a bottle while riding a unicorn over a rainbow and high-fiving a sloth on your way down – or at least that’s how it felt to me.  They say that writing the book is the hardest part, which is true, but getting an agent is pretty dang close to it.  The agent is that magical being that reads your query letter (basically a short letter that begs for them to take you on as a client) and, if you’re lucky, the first few chapters of your book…then your full manuscript…then signs you on as one of his/her clients.

Oh yeah, it’s a process.  And now I’m going to tell you aaaaall about my process.  A note before I begin my tale: my experience is through the YA lens of literature, so it very well could be completely different for someone who writes mysteries or romances, for better or for worse.  Now, on to what basically consumed me for the past three years…

I began querying H&S about two years ago, having worked on the manuscript for a year prior to that.  Terrified, that’s what I was.  Absolutely terrified.  Although I’d dreamed of being published for years, when the time came to actually, you know, share what I’d written, I froze.  It’s bad enough to share with a writing group, who are there to help you, but to an agent?  One who will either accept it or reject it?  The idea was enough to make me freeze in cold fear.  It took listening to K pop music at full blast before I actually garnered up the courage to hit send to the first agent.  And then I literally ran around the house in celebration, before plunking back down to do it all over again.  Best cardio workout ever, let me tell you.

Tip #1:  When getting ready to query, organize your list of potential agents into your A, B & C list, and contact a few of them at a time.  If none of them are responding for full manuscripts, chances are there’s something off with your first few chapters and/or query letter.  I created a spreadsheet of agents, noting when I queried them and how long they said they took to get back to people (6-8 weeks, on average).  And then you have to wait, which is the worst part.  You don’t want to query them all at once, because if you do need to revise your work you’ve blown your chances with a ton of agents, but if you do it just a couple of agents at a time you’ll be waiting until kingdom comes for any results.  There is a balance, and you have to find what works for you.  Me?  I looked at any and all agents accepting YA contemporary novels, paying special attention to new agents who would be looking to boost their clientele.

Not sure where to look for agents?

Tip #2:  In addition to looking online, your local library may have the answer.  Writer’s Market annually publishes a beautifully thick book chock block full of agents; plus you’re in the perfect place to pick up books in your preferred genre and look at the author’s  Acknowledgements page to see who the author’s agent is.  I found a lot of agents this way.

I’ll be upfront with you: querying is a great way to be humbled, unless you are one of the few lucky ones that gets picked up almost immediately.  That occasionally does happen, so there’s hope!  But in my case, agent after agent either wouldn’t respond at all, would send back an automated response turning me down, or would request my manuscript and then disappear off the face of the earth.  Two beautiful, wonderful agents gave incredibly helpful feedback as to why they were saying no, feedback which I used when I went back to revising.  But it was beyond frustrating as I watched book after book being published, every author thanking their agent for taking a chance on them and seeing the potential of their idea, while I was left twiddling my thumbs and wondering why agents couldn’t see my potential.

After about a year of querying, sending in the full manuscript to some agents, taking a break to revise, then starting all over again, I faced the fact that I may not get picked up by an agent, and began to consider the other option: self-publishing.  Self-publishing is something that many authors shy away from, for a variety of reasons.  For starters, everyone dreams of being published by one of The Big Ones in NYC.  There’s a level of prestige that comes with getting published by an established publishing house.  And then of course there’s the matter of money; when you self-publish, it’s all up to you.  Editing costs, printing costs, cover design – you name it, you’re paying for it.  Depending on what kind of printing you do, the book may be of good quality, but then again it may not.  And, the hardest part of all, it’s up to you to advertise/market/distribute your books, which may/may not end up on a book store shelf.

BUT, at the end of the day you are actually published, and you have full creative rights over your work, something that traditionally published authors usually sign away when they get the contract with a publishing house.  It varies per contract, of course, and some authors have more rights/subrights than others, but for the majority this means that the publisher has complete control over the cover (oftentimes authors are asked for some input, but they don’t have final say), they decide on the title, and there can be a lot of confusion over who owns what, such as foreign, e-book, or dramatic rights.  The upside is that you don’t have to worry about upfront costs, plus you get an advance.  Keep in mind that it’s an advance, which means that the publisher takes the majority of profit from your book sales (royalties) until that advance is paid back.  When you self-publish, you keep 100% of the profit, but you have to pay for all the costs that traditional publishers handle.  So, either way, you’re paying for your book to be published.

And there are your two options…or at least so I thought.  But was I ever wrong!  Let’s look behind door number three for the option that I didn’t see coming:

Hybrid publishing.

Never heard of it?  No worries, because I certainly hadn’t either, not until one summer day when I went to a meeting hosted by Mascot Books.  I walked in prepared to take down info for the festival that I was representing while battling with the depressing thought that I may just have to give up my dream of being published (since there was no way I could afford self-publishing), and walked out filled with a dazed expression and the tentative hope that there may be a chance that H&S be published – and as you already know, that hope came to fruition.

Hybrid is, as its name implies, a combination of traditional and self-published.  With hybrid, you pay the publisher to cover publication costs (printing, mainly, but also editing, which is crucial), but you have a publisher’s resources for cover design (if the hybrid publisher includes that) and marketing.  For instance, my publisher is Mascot Books; with the publishing plan that I decided on, H&S is going to be available in bookstores as well as Amazon, have a professionally done cover, and be promoted online and via bloggers/podcasts/etc.  I’ve been working with a team to make sure that the manuscript is edited, the cover is just right (I just saw a draft on Friday, and oh my gosh, guys, it’s GORGEOUS), and soon we’ll be creating a promotional schedule.  Mascot Books hires people who know what they are doing; I’m getting creative control, with the advantage of the advice and support of a publisher.

As I sat through the discussion, my excitement grew even as I wondered if it was too good to be true.  Really, all I had to do was query one of their agents, and I’d get a response back right away?  And if they did accept me, my book would be sent to the same printers that traditional houses use?  AND they would register the ISBN with Library of Congress, make sure that I owned the copyright, and make sure that it was available to purchase in store or online?  There had to be a catch, probably with the quality of the work that they produced.  Contrary to my suspicions, however, they don’t accept every submission sent their way, which I found reassuring because the last thing that you want is a publisher that takes anything and everything.

It took me a week or so to gather up the courage, but I finally queried Mascot Book’s agent, and THREE HOURS LATER she got back to me – yes, you read that right, just three hours.  Not six weeks.  Not eight weeks.  Three hours.  She set up a phone meeting with me, and by August 10th I had signed a deal with a publisher.  Why?  I think one of the things that stuck out the most to me was that Jess, the agent, believed in the story.  She saw its potential right away, despite the flaws, and was excited at the idea of working with me.  And as any author will tell you, when you find an agent who gets your story, who believes in it as much as you do (probably even more so, since they are not riddled with the insecurities that plague writers), everything clicks into place.  I spent the rest of the month going over final edits before I sent everything in, an editor was brought in, and you guys know the rest.

Ultimately, you have to do what’s right for you.  I’ve known from the very beginning that I wanted to share H&S with the world, dreamed of being published, and was determined that somehow it would happen.  As I quickly learned, though, it can be very difficult to break into the publishing world.  But just when I was starting to believe that it would never happen a different way was shown to me.  Hybrid might not be the best option for some authors, but it’s just right for this one.  Here’s hoping it pays off!

Have any questions?  Ask away!